Saturday, 4 February 2012

Free Workshop Available For All Community Festival and Events Organizers

This information on a wonderful opportunity to take in a workshop for all organizers of community festival and events, has come to my desk from Destination Cape Breton Association. This is a free workshop with lots of great information for your group. Make sure to register by February 15th, if you would like to take part. These workshops can open your eyes to promotional possibilities that you may not be aware of.

Destination Cape Breton Association in partnership with the Nova Scotia Department of Economic and Rural Development and Tourism and Enterprise Cape Breton Corporation are pleased to offer a community Festival and Event Workshop.

Some of the topics under discussion will be provincial and federal funding programs, planning, and use of social media to market festivals and events.

Special guest, Joella Foulds, will present the Celtic Colours International Festival success story.

There is no charge for the workshop, but advance registration is required. Please send in your registration by February 15th.



Lou Leith

Visitor Services Manager

Destination Cape Breton

P.O. Box 1448

Sydney, NS B1P 6R7

P 902-563-4636

F 902-564-5422

Here is a line up of events at the Workshop:

Festival and Event Workshop - February 24, 2012
Location: Gaelic College, St Anns 9:30 – 3:30
9:30 -10:00 Registration
10:00-10:15 Welcome – Opening Remarks
Festivals & Events – Cultural, Social, & Economic Value
10:15 -10:45 Nova Scotia Department of Rural & Economic Development & Tourism
Tourism Marketing Programs – Tourism Experience and Festival and Event Marketing Program - Qualification, Applications & Reporting
Sadie Anne Thomas-Frye
10:45 – 11:15 Enterprise Cape Breton Corporation
Festival & Event Funding Program – Criteria, Applications, & Reporting
Gerard McPhee
11:15 – 11:30 Break
11:30 – 12:30 Events Nova Scotia
Role, Planning, Volunteers, etc. Grant MacDonald
12:30 – 1:00 Lunch
1:00 - 1:45 Best Practice – Celtic Colours International Festival Joella Foulds

1:45 – 2:15 Targeted use of Social Media – Promoting your festival online Dan Coffin
2:15 – 2:30 Break
2:30 – 3:15 Small Group Discussions
3:15 - 3:30 Presentations of group discussions

There is no cost to attend this workshop, however, advanced registration is required.
To register, please forward the attached registration form to Lou Leith by email:

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