Wednesday, 25 January 2012

Tourism in Richmond County

The Saltscapes Travel Expo is quickly approaching for those operators who would like to promote their business. The Expo will take place in Halifax from April 27th to 29th and Destination Cape Breton will be there. After evaluating DCBA's presence at last year's show through surveys and by talking to previous participants to get their opinions, the association has decided to take a slightly different direction at this year's show. DCBA will be attending this year with a condensed presence, with the focus on selling Cape Breton as a vacation destination for this tourism season. The association will be booking a 20X30 foot space which will be manned with Destination Cape Breton staff and three Visitor Information Counselors and they would like to extend an invitation to any animators from other organizations to take part in the Cape Breton display at no charge.Travel costs would need to be covered by each individual attending.

Additionally, DCBA is offering tourism operators a chance to promote their package or experience through promotional postcards which will be produced as a handout at the Expo. Packages or experiences must meet the criteria set by the association. Besides having your experience or product listed on the promotional postcard, the information will also be displayed on The fee to take part in this promotion is $100.00 and if interested in taking part in this offer you should contact DCBA as soon as possible; space is limited. To take part in this promotional venture or to find out more on the criteria for your experience or package, please contact Caroline at or call 1-902-539-4593. The Saltscapes Travel Expo which takes place at Exihabition Park in Halifax is an excellent promotional opportunity to showcase what Cape Breton has to offer to the Atlantic Canada Market.

Richmond tourism operators and businesses from the St. Peter's area, as well as the Tourism and Economic Development Department for the Municipality, took the opportunity this past holiday season to promote the Village of St. Peter's with the Festive Moments Segments which aired 10 times a day for 18 days on both The Eagle and The Giant Radio stations out of Sydney. This marketing program highlighted the businesses in the Village of St. Peter's as a must visit area on the island. This was an exceptional opportunity to promote what the area has to offer to potentional visitors.

Richmond County's Winter Festival will be hosting some great outdoor events. One of these will be the Coastal Riders ATV Winter Festival Rally in L'Ardoise on Saturday, February 4th. The activities will include Winterfest Breakfast from 7-10am at the L'Ardoise Men's Club. Registration which is open to everyone, will take place at the L'Ardoise Community Centre from 8-9:45am. Registration fee: $20.00 for 3 tickets per Bike and any additional passenger who wants to pay the registration fee will also receive 3 tickets to be eligible for the prize draws which will take place at 5pm. The Rally will begin at 10am sharp, beginning at the L'Ardoise Community Centre and ending at the L'Ardoise Community Centre. There will be a Fish Cake & Bean Supper from:4-6:30pm with a social with taped music to take place from 4pm until 6:30pm. For information on the following events: Breakfast-Nils Adamsson 587-2778, Rally-Carolyn Cook 587-2422-please note the number 587-2263 listed in the Reflections of Richmond Winter Edition was a mistake. And Supper - Lillie Spray 587-2077.

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